Marketing Translations

Spanish/ Serbian/ English - German

Would you like to conquer the German market with your business? Great! Let's transform the texts on your website, newsletter, product descriptions, or social media accounts into words that connect with your perfect client.

What are marketing translations?

Marketing translations are creative and flexible translations that conveys your message in a way that it connects with your audience just as effectively as it does in the original language. And that's not an easy thing to do, given that marketing content is full of wordplay, structures and cultural cues that might work in one language, but not in another. The secret lies in knowing your audience inside out and talking to them in a way that connects, resonates –⁠ and ultimately sells.

Here's what makes a great marketing translation:

Your brand identity stays.

An innovative start-up stands for different values than a long-standing family business. Great marketing translation captures your brand’s essence – which is the very reason your customers trust and value you.

Jokes hit home. No explanation needed.

Wordplay, allusions, and cultural references sound natural in the target text – because your audience is culturally familiar with them.

Your people feel heard.

Gender-neutral, informal or formal language, keeping or explaining English words — studies show that people are more likely to buy products when they feel personally addressed in marketing texts. 

Your texts spark curiosity.

Well-written, clever texts spark your readers interest — and you can use that to guide potential buyers further down your sales funnel.

How do I order a marketing translation?

Just send me an email at info@annika-zang.com telling me a bit about yourself and your business. It would be amazing if you could already include some background materials, so I can already have a picture of your business.
What defines you? What do you stand for? Who is your target audience? Do you already have a website? What kind of translation do you need? I’d also be happy to arrange a short call where we can chat personally about your business needs.

How much does a marketing translation cost?

Prices for marketing translations vary greatly depending on the amount of work involved and are therefore very individual. For example, translating a short headline can sometimes take longer than a whole paragraph. Often, texts for social media posts also have character limits or other special requirements that need a bit more time. Just send me an email with your request, and I’ll be happy to send you a free non-binding quote.